The Hottest Winter Hair Colors Of 2023

Key Points

  • Understanding your skin tone gives a better idea of which winter hair color of 2023 you should try out for yourself.

  • Winter hair color trends for 2023 for fair skin include ashy and platinum tones.

  • Warmer hues are excellent choices for darker skin tones this winter season.

  • Winter hair color trends for men are edgier in 2023.

Winter is here and as the temperature drops, it’s time to switch up your hair game. This season, a new wave of hair color trends is sure to turn heads. From bold and bright to soft and subtle, there are winter hair colors of 2023 for everyone to try. This season the mantra is the bleaker the weather, the bolder the hair!

Whether you’re looking for a complete transformation or just a subtle change, the colder season is the perfect time to experiment with your hair. Get ready to be inspired by the latest winter hair colors of 2023 that keep you warm and stylish throughout the chilly months.

Understanding the Best Trends for Your Skin Tone

The relationship between skin tone and hair color is a complex one, with several factors influencing which shades look best on each individual. One of the most important factors is skin undertones, which range from cool — think pinks, reds, and blues — to warm which consist of yellows, peaches, and golds.

For those with cool skin undertones, hair colors that have a blue or violet base look the best. Ashy shades, platinum hues, and lighter colors complement pale skin the most. These cool tones balance the pink or blue undertones in the skin, creating a cohesive look.

If you have warm skin undertones, hair colors that have a golden or yellow base suit you best. This includes shades like caramel, honey blonde, and golden brown. Warm tones bring out your yellow or peach tones, making you look vibrant instead of washed out.

The best way to figure out your undertones is to look at the insides of your wrists. “You’ll see the pinks, reds, blues, greens, and yellows there,” Roxie Darling, a former hairstylist at New York City’s Hairstory, tells Byrdie. “If your veins are blue or purple, you’re likely cool-toned. If they are green, you are warm.”

Winter Hair Color Trends for Women With Fair Skin

Fair skin is lighter in color and has a more neutral or pinkish hue. It’s generally associated with individuals of European descent, although people of other ethnicities also have fair skin.

Generally, hair colors that complement cool undertones in fair skin include platinum blonde, ash blonde, ash brown, and cool shades of red such as strawberry blonde. Golden blonde, honey blonde, warm brown, and rich auburn tones suit those with warm undertones. Many of these shades are growing more popular during the 2023 winter season.

Ashy Brown Balayage

An ashy brown balayage creates a soft, natural-looking transition of color from dark roots to lighter, ashy brown ends. This style is an excellent choice for winter, especially if you have pale skin. Ashy brown shades are cool-toned and look great with the undertones of fair skin, creating a harmonious look. Plus, a balayage is low maintenance. It requires fewer touch-ups compared to traditional highlights.

Black to Silver Ombre

This winter’s hair color trends include fun, bold shades. One of the most striking colors for fair skin is black and silver. The gradual lightening of the hair from black to silver creates a dimensional look that adds depth and interest to your hair. The trendy style adds a touch of edge to any winter look. It’s perfect for those who want to make a statement and stand out from the crowd.


Feel like you’re walking in a winter wonderland with a snowy hair color. The icy, cool-toned winter shade resembles a blanket of snow which fits the cold weather theme. To achieve this platinum blonde shade, tell your hair stylist to bleach your locks to the lightest hue they can possibly go.

Use purple color-toning shampoo and hair masks to prevent the hair from breaking after bleach and keep it that desirable light shade.

The snowy hair color is extremely popular for the 2023 winter season. Celebrities like Gigi Hadid, Anya Taylor-Joy, and Kim Kardashian all rock the platinum blonde look as the temperature outside stays chilly.

Pumpkin Spice

It’s no secret that ginger hair has been one of the most popular hair colors over the last couple of years, and it’s not going away for the 2023 winter season. Everyone is still trying out that redhead look! From light copper to deep auburn, many different shades of ginger hair look amazing on pale skin tones.

Pumpkin spice hair is a beautiful choice for fair skin as it adds a touch of warmth to your complexion, brightening up your face and enhancing your natural features.

Jet Black

Embrace the moody hue to match the dreary weather outside. Dark styles and goth trends are taking over social media platforms and fashion magazines. Black is back, and it’s heavily influencing pop culture and the looks many are choosing to rock this winter season.

Jet black locks pair great with fair skin types. Grab the darkest hair dye and switch up your hair to unleash your inner Wednesday Addams. This edgy hair color is one of the most popular colors during the colder months.

Winter Hair Color Trends for Women With Dark Skin

Dark skin has more melanin, the pigment responsible for skin color, compared to lighter skin tones. People with dark skin come from a variety of racial and ethnic backgrounds, including African, South Asian, and Middle Eastern, among others. The exact shade of dark skin varies greatly, ranging from rich brown to nearly black and is determined by factors such as genetics and exposure to the sun.

When it comes to a winter hair color for dark skin types, choose a shade that complements your skin tone and brings out its natural beauty. Warm shades of brown, such as chestnut, mahogany, and caramel, are popular choices and work well with dark skin. Rich auburn is another option that adds depth and warmth to the hair.

If you want to make a big statement, bold reds like burgundy or plum look stunning against dark skin. Darker shades of blonde, such as honey or caramel blonde, also complement dark skin and add a touch of lightness to the hair.


Nothing sounds better than curling up on the couch and snuggling under a cozy blanket with a glass of red wine when the temperature goes down. If that sounds like your vibe, then wine-colored hair is perfect for you.

Deep shades of red make dark skin tones pop. Wine-colored locks create contrast and highlight the skin’s natural undertones. Wine is a deep, rich shade of red that adds depth and dimension to the hair. When paired with dark skin, it creates a striking contrast that draws attention to the face and enhances the skin’s natural beauty.

Deep Cayenne

If you want to spice up your day when the weather outside is chilly, a deep cayenne shade is an excellent choice. The rich orange color pairs amazingly well with darker and warmer skin tones. This fiery shade shakes up typical winter hair colors but is one of the trendiest hues of winter 2023.

Chestnut Brown

Chestnut brown hair is a classic go-to hair color during the cold winter months. The velvety rich tone looks flawless with darker skin. It’s very easy to maintain and looks effortlessly stunning.

Caramel Ombre

Caramel is another classic winter shade that looks great on tan skin. What makes the caramel ombre trend even more beautiful? Textured hair. If you have naturally tight curls, caramel ombres add depth and movement to manes with waves. Plus, a beautiful caramel ombre doesn’t require trips to the salon every six weeks. Black roots pair well with golden brown cascades, and it’s super low maintenance!

Electric Blue

If you want to look icy like the vibe outside without bleaching your hair until it’s the lightest natural shade ever, then electric blue is the hue for you! The vibrant and sexy shade works wonders for darker skin tones. Top-rated hair dye recommendations for dark-skinned girls who want to achieve this look are Dark & Lovely and Adore. Although this hairstyle requires more upkeep, it’s definitely worth it.

Winter Hair Trends for Men

Women are not the only ones who like to switch up their looks when the seasons change. There is also an array of hair colors trending for men this winter. Many of these trends fall under the edgy and punky category, styles that also present themselves in some of the looks for women.

Blonde Top

The blonde top look for men is very trendy in 2023, especially during the colder months. The blonde top, characterized by a bleach blonde top layer and a dark brown bottom layer, is taking men’s hair looks by storm.

The hairstyle is a bit riskier than others, but it gives a lot of personality to your hair. Although this hairstyle seems like it requires more upkeep than others, the blonde top trend looks even edgier when the roots begin to grow back.

Ash-Gray Hair

Women aren’t the only ones who rock silver hair. Men look great with ash-gray hair too, so it’s no wonder that the icy look is becoming more popular during the winter months. The punky style looks best when the hair is dyed completely all over the head.

Similar to the blonde top, the ash-gray hair trend requires a lot of extra attention and maintenance compared to other colors but letting your dark roots grow in gives the style a sense of grunge.

Blonde Mullets

Mullets have been back in style for a few years now, and they aren’t going anywhere. However, in 2023, the mullet takes on a bit of a twist.

Instead of just getting the hipster cut, men now take on a business in the front and party in the back aspect with their mullets. This winter trend includes bleaching the lengthy parts of your hair but leaving the front your natural shade. The blonde mullet is definitely different, but you’re sure to turn heads with this hairstyle.

For upkeep with a blonde mullet, use a shampoo that specializes in toning bleached hair. Because bleach dries out locks, using hair masks a few times a week also protects your mane and makes it look and feel healthy.

Blackest Black

Similar to women’s trending hair colors, men are dying their hair dark too. Whether it’s because of all the horror fantasy shows on TV or the rise in alternative music, dark hair has made its way back into style.

For winter 2023, men are dying their manes extremely dark. Not only do dark shades make features pop, but they’re also very easy to keep up with. Dying your hair dark lasts quite a long time, and if your hair is already naturally dark, you won’t even need touch-ups.

Don’t Be Afraid To Try Something New This Winter

This winter season is all about trying something different, whether it’s a bold new cut, a daring new color, or a creative new style. With so many incredible winter hair colors to choose from, there’s never been a better time to step outside your comfort zone and embrace your inner fashionista.

From warm and cozy shades of chestnut and caramel to rich and sultry hues of plum and burgundy, there’s a winter hair color to suit every skin tone and personal style. Whether you’re a fan of the classics or love to experiment with the latest trends, now is the time to make a statement with your hair.

Get inspired, take the plunge, and have some fun with your hair this winter! There’s no better way to get in the holiday spirit and express your individuality than with a bold new ‘do. Embrace the chill and let your hair do the talking this winter!

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